Privacy Policy

Last updated: September 12, 2026

We understand that protecting your personal information is important. This Privacy Policy explains how CLARITO ("CLARITO", "we", "us" or "our") collects, uses, shares and protects personal information when you visit our website, buy our products or contact us. We sell to customers in the United States.

Personal information we collect

Depending on how you use our website, we may collect:

Identifiers and contact details, such as your name, email address, phone number, shipping and billing addresses, and IP address.
Order information, such as the products you buy, the amount you pay, and your order, refund and support history.
Payment information. Payments are processed by our payment providers through Shopify's secure checkout. We do not see or store your full card number.
Online activity, such as the pages you view, the products you look at, how you arrived at our website, and your browser, device and approximate location based on your IP address.
Information you choose to share, such as messages to customer support, survey answers, and reviews or photos you send us.
Preferences and inferences, such as your marketing preferences and the products we think you may like, based on your activity.

We do not ask for sensitive personal information, such as health information. If you choose to tell us about your ears or your health in a message or a review, we use it only to reply to you or, with your permission, to publish your review.

Where we get it

We collect personal information directly from you, automatically through cookies, pixels and similar technologies when you use our website, and from the service providers and advertising partners who help us run and promote our store.

How we use your personal information

To process, ship and deliver your orders, and to send you order and delivery updates.
To take payments, prevent fraud and keep our website secure.
To answer your questions and handle refunds under our 30-day money-back guarantee.
To send you news and offers about CLARITO, where you have agreed to receive them.
To show you ads for CLARITO on other websites and apps, and to measure how well our ads work.
To understand how visitors use our website, so we can improve it.
To meet our legal, tax and accounting obligations and to resolve disputes.

Who we share it with

We do not sell your personal information for money. We share it only as needed with:

Service providers that run our store for us: Shopify, which hosts our store and checkout; payment providers; shipping carriers and fulfillment partners; and email, customer support and analytics tools.
Advertising partners, such as Meta (Facebook and Instagram) and Google, which use cookies and pixels on our website to show you CLARITO ads and measure how they perform.
Professional advisers, such as accountants and lawyers.
Authorities, such as courts and law enforcement, when the law requires it or to protect our legal rights.
A buyer or successor, if our business is sold or merged.

To learn how Shopify handles personal information, see the Shopify Consumer Privacy Policy.

Targeted advertising, "sales" and "sharing"

Letting advertising partners collect information through cookies and pixels on our website may count as a "sale" or "sharing" of personal information, or as "targeted advertising", under the privacy laws of some US states, even though no money changes hands. You can opt out at any time by using the Your Privacy Choices page, or by contacting us. We honor Global Privacy Control (GPC) signals from your browser where the law requires it. We do not knowingly sell or share the personal information of anyone under 16.

Cookies and similar technologies

Our website uses cookies, pixels and similar technologies to keep your cart working, remember your preferences, understand how our website is used, and measure and personalize our ads. Our partners, including Shopify, Meta and Google, may also set cookies. You can block or delete cookies in your browser settings, but parts of our website, such as the cart, may not work without them.

How long we keep it

We keep personal information only as long as we need it for the purposes in this policy. For example, we keep order records for as long as tax and accounting rules require, and we keep your marketing preferences until you unsubscribe or ask us to delete them. After that, we delete or anonymize it.

How we protect it

We use reasonable physical, electronic and administrative safeguards to protect personal information from loss, misuse and unauthorized access. No way of sending or storing information online is completely secure, so we cannot guarantee absolute security.

Your privacy rights

Depending on the state you live in, you may have the right to:

know what personal information we collect, use and share about you, and get a copy of it;
correct personal information that is inaccurate;
delete personal information we hold about you;
opt out of the "sale" or "sharing" of your personal information, targeted advertising and profiling;
receive your information in a portable format.

To use these rights, email us at info@tryclarito.com or contact us through our Contact page. We will need to confirm your identity, usually by matching details from your order. You can also ask an authorized agent to make a request for you, and we may ask for proof that you gave them permission. We will respond within 45 days, and we will never charge you more, give you a worse service or treat you differently for using your rights.

If we decline your request, you can appeal by contacting us again and writing "Appeal" in your message. We will answer your appeal within the time your state's law requires. If you are not satisfied with our answer, you can contact your state Attorney General.

California residents can also ask whether we disclosed personal information to third parties for their own direct marketing in the past year. We do not.

Emails and text messages

We send marketing emails only to people who agreed to receive them, and every email has an unsubscribe link. If we offer text messages, we will send them only with your consent, and you can reply STOP at any time to stop them. After you unsubscribe, we may still send you messages about your orders.

Children

Our website and products are intended for adults. We do not knowingly collect personal information from children under 13. If you believe a child has given us personal information, contact us and we will delete it.

Where your information is processed

We and our service providers operate in the United States and in other countries. Your information may be stored and processed in these countries, where privacy laws may differ from those in your state.

Links to other websites

Our website may link to other websites and social media platforms. We are not responsible for their content or their privacy practices, so please read their policies.

Changes to this policy

We may update this Privacy Policy from time to time. The latest version will always be on this page, with the date it was last updated.

Contact us

For any question about this Privacy Policy, or to use your privacy rights, email us at info@tryclarito.com or use our Contact page. Please write "Privacy" in your message.